The Alternate Stitch

How to Choose the Right Running Socks
In this post, we’re going to cover how you should go about choosing the right pair of running socks. We’ll discuss the importance of running socks, what key features to look for, and what about Darn Tough Running socks make them the gold standard for every runner, from beginner level to elite professional.
2023: A Year in Review
Together, we did so much good this year. From providing relief to flood victims to feeding hungry families in Vermont, this is how we gave back in 2023. Our values are at the core of everything we do and every decision we make. And I’m proud to say that in 2023 we leaned in even harder.
Small Feet, BIG Problems… Not Anymore
Do you struggle to find socks that fit your small feet properly? Well... You're in the right place. Susie (shoe size 4) shares her tips, tricks, and solutions to find socks that fit just right, without the heels riding up past your ankles.
Are Expensive Socks Worth It?
Why are some socks expensive? Are expensive socks worth it? These are legit questions with prices going up. So if a multi-pack of cotton socks costs the same as a single pair of Darn Tough Vermont Merino Wool socks, why not just go the less expensive route?
Men's Hiking Socks: A Buyer's Guide
We make a lot of men’s hiking socks. Good ones, too. With a goal to make your purchase easier — and to create some passionate responses internally — we went ahead and picked our “best hiking socks” (at least for this year).
Women's Hiking Socks: A Buyer's Guide
We knit a lot of hiking socks. Specifically (at the time this post was written), we knit 48 different styles alone in women’s hiking socks. Safe to say, like any parent, we’re proud of all our socks. But today, we thought we’d lay out our buyer’s guide to the best women’s hiking socks.
How to Wrap Socks
Are you wondering the how to gift wrap socks? Whether they’re going in a stocking or under the Christmas Tree, we have all your gift-wrapping needs covered!
Merino Wool vs Regular Wool: Not All Wool’s Created Equal
We choose Merino Wool because it’s wildly resilient and incredibly versatile. Two great things for hiking socks, snowboard socks, skiing socks, running socks, and every sock in between. You might be wondering why Merino Wool is so perfect as a sock material, so we’re covering what is it and how it’s different from regular wool.
From Farm to Yarn: The Story of Australian Merino Wool
At the heart of the Australian wool industry are the tens of thousands of woolgrowers who work tirelessly to look after their sheep and the land on which they graze. These woolgrowers have been the backbone of Australia for centuries, choosing to grow wool instead of other commodities.
Easy Holiday Homemade Gift Ideas
Not sure what to get that special someone for the holidays? In addition to giving our socks, we’ve gathered some other easy homemade gift ideas that you can make yourself and give to those you love. Gifts that come from the heart reflect the thought and effort you put into them.
Staff Picks: Celebrating Holiday Traditions
As a family-owned company, we appreciate the things that bring families together. For these staff picks, we asked our employees to pick their favorite tradition and share how they celebrate the holidays — they did not disappoint. These traditions will warm your heart like our socks warm your feet.
Take Me to Ski Venture
Ski Venture is a small, member-owned Ski Resort located in West Glenville, New York with no employees and a single rope tow. Read more about this amazing community and how they come together to create a place where people can ski 24/7.
Socks, Hockey, & Celebrating Life
Learn what it means to celebrate life the way Christian does. Christian is a incredible young individual happily living life due to his belief that you are defined by your actions and behavior, not your diagnosis. Read more about what the Darn Tough Sock Toss means to Christian.
What Your Socks Say About You
A picture’s worth a thousand words. Pretty sure your socks are worth double that. We all make choices in life, and maybe we’re biased, but we think your sock choices speak volumes.
Let’s Go: Full Circle with Sit Ski Boss Trevor Kennison
Full Circle is a story about post-traumatic growth after having a spinal cord injury, and it just so happens to be about my experience. In 2014, I broke my back in a snowboarding accident, leaving me paralyzed from the waist down. I am now a professional skier.
Meet Champ: Vermont’s Lake Monster
You can find some fascinating oddities and legends under the green veneer of Vermont, the Green Mountain State. There are cursed statues, mythical pigmen, and a multitude of haunted places. The most famous mystery would have to be Champ or Champy, the Lake Champlain Monster.
The Story Behind Our Unconditional Lifetime Guarantee
If you’re familiar with Darn Tough, chances are you’ve heard about our Unconditional Lifetime Guarantee. It’s what ensures our socks are the most comfortable, durable, and best-fitting socks on the planet.
Merino Wool: A Buyer’s Guide
Still not sure about Merino Wool? Check out our one stop guide about why we use it in our socks, learn about the benefits that come along using with it, and the history of Merino Wool.
Making the Best Fitting Socks

If our socks aren’t the most comfortable, durable, best fitting socks you’ve ever owned, you can return them for another pair. We hear the most questions and feedback from you about the last piece of that promise – fit. Fit is constantly on our minds, and here's what we’ve learned about how socks should fit and why.

Making the Most Durable Socks

At Darn Tough, we back every sock with our Unconditional Lifetime Guarantee: if our socks aren’t the most comfortable, durable, and best fitting socks, you can return them for another pair. Durability sits in the center of that promise. But what makes Darn Tough socks so… tough?

Making the Most Comfortable Socks
Why does comfort matter, what is comfort, and lastly, how do we make Darn Tough socks so comfy that we’re confident in our promise that we knit the most comfortable socks and back it with a lifetime guarantee?