The Alternate Stitch

The Life-Altering Magic of Changing Your Socks
I remember reading someone’s story about camping with a friend, and how they kept rolling over in their sleeping bag, unable to get to sleep. The friend, a grizzled veteran, woke up and muttered, “Change your socks.” The writer did just that, putting on a dry pair of socks, and fell asleep soon after.
How to Choose the Right Lifestyle Socks
The best sock is one you want to wear every day, and we can help you find it. The secret, they say, is letting the sock choose you. But for someone with a lifestyle as adventurous and spontaneous as yours, we feel you might need a little help.
A Sock's Purpose: 5 Reasons Why You Should Wear Socks

Why do socks exist? Sounds like a question a fuzzy-eyebrowed professor might scrawl on a blackboard during a college philosophy course. Since we’re talking socks, let’s bring that navel-gazing proposition closer to the ground with the top five reasons why socks matter (We know you saw this spoiler coming: Socks do have a purpose. Multiple actually).

A Lifetime Guarantee Starts with Quality at Every Step

Quality was a founding principle at Darn Tough, and we continue to pursue it to the highest degree at every step of the process. Being fully committed to excellence and high standards is how we can back our socks with an Unconditional Lifetime Guarantee.

Sock Marks: Why They Happen & What to Do About Them
If your socks make an impression (beyond just what people think of them) then you’re going to want to read this article. We’re covering performance socks: what they are, how to ensure they fit, the benefits they offer, and the marks they (might) leave behind.
Why You Should Wear Hiking Socks
One of the principal rules of hiking, especially multiple-day outings, is to take care of your feet. This means keeping your feet dry, warm in cold weather, and cool in hot weather with no sock slipping or bunching. The question is, do you need hiking socks to do that?
An Anti-Love Letter to Running
Consider this the opposite of a love letter to running. These are the thoughts that have occupied my mind and facts I’ve gathered about running (and runners), that make it the worst.
Seeing Stars: 100K Five Star Reviews
We recently hit 100,000 5-star reviews on our website. We wanted to express our deepest gratitude to all our customers who have taken the time to share their Darn Tough love with the world. We wouldn’t be where we are today without all the unwavering support from our fans.
What Is the Responsible Wool Standard? Ethical Wool Sourcing
Here at Darn Tough, we try to ensure that the wool that we use in our socks comes from happy, well-cared for sheep and farms that ensure their workers have fair and equal working conditions. When it comes to our wool, we follow the Responsible Wool Standard (RWS).
Father's Day Livestream Recap
A recap of our Father's Day Livestream with Owen "Van Grizzle" and Chad "The Resident Dad." Check out the different styles, find the perfect gift for dad, and learn some dad jokes to go along with it.
What Sheep Taught Us About Running in Merino Socks
Don’t sleep on sheep. From the fleece that provides our Merino Wool to the extremes they thrive in, these animals themselves are an inspiration. They’ve been running around some of the most rugged places on the planet, in some of the most unforgiving weather conditions, for thousands of years.
The Sockfather Chronicles: Father’s Day Staff Picks
For this round of Staff Picks, we talked to Darn Tough fathers and their children about which socks are best for Father’s Day. So, without further do, in the words of Dads everywhere… let’s rock ‘n roll.
Follow the White Blazes: How to Hike the Long Trail of Vermont
The Long Trail (LT) of Vermont is a 272-mile hiking route that follows the main ridge of the Green Mountains from the Vermont-Massachusetts border all the way to Canada. Steeped in rich history, the Long Trail is America’s oldest long-distance hiking trail, conceived in 1910 by the Green Mountain Club.
The Simple Joy of Spoons

You can use only one utensil. What do you pick? Simple: Spoon. The unpretentious, effective, and appealing Spoon. While I occasionally use Forks, if I must choose, I will pick a Spoon over a Fork for most meals, assuming both have similar heft and quality (nobody needs to be using a flimsy utensil).

Smooth, Soft, and Soothing: More Merino Wool Myths, Busted
The skin is our biggest organ. No wonder there’s lots of differing opinions and perceptions about what we wear on it. And in some times, and places, wool has carried a reputation for being scratchy, itchy, and even the cause of allergies. What if we told you that the case against wool wasn’t quite so black and white?
We Don't Make Compression Socks, but We Do Make Supportive Socks
We compare compression with Darn Tough's performance fit, and look at how supportive, end-use-specific socks may be exactly what you’re looking for. And, if you still really need a good compression sock in your quiver… we’ll point you toward some brands who we think are doing compression right.
7 Remarkably Helpful Tips on How to Start Running
Whatever your reasons to get started running, the most important thing is that you enjoy the journey. And we mean that literally — if you’re going to keep running, you should like the actual experience between points A and B as much as you like getting to the finish line.
Your Feedback, Our Knits: Say Hello to More Bright Socks
We love reading reviews and have noticed the large amount asking for more bright socks. Even though our best-selling socks are consistently gray or black socks, we take customer feedback to heart. So, we made a ton of bright colored socks, and we decided to highlight a few of our favorite reviews and respond directly.
Tried & True: Black Socks & You

Do your black socks reflect your personality? Should they? Are you brooding, mysterious, and a bit of a rebel? Or do you just think socks should remain the plain and simple workhorses you need them to be? Either way, black sock-lovers, we’re here for you.

From Our Moms' Feet to Yours: Mother's Day Staff Picks
For this round of Staff Picks, we talked to Darn Tough moms and their children (who also work at Darn Tough). We asked the kids which sock they’d be most likely to give their mom for Mother’s Day...
Nature’s Most Amazing Fiber: Why It’s Only Natural We Love Merino Wool
Merino Wool does a lot of amazing things naturally. I’m one of Darn Tough’s fiber nerds, and today I’m walk you through the top reasons why we love Merino Wool and all that it does to our feet, focusing on what’s behind its amazing natural abilities.