US
Our Mission & Vision
We Have Yet to Produce Our Best Sock
Our mission is to make the world’s best socks and back them with our Unconditional Lifetime Guarantee.
Unconditionally Guaranteed For Life
We knit a longer lasting sock that stays comfortable season after season. We're able to guarantee them for life because we knit them ourselves. If yours ever rip or tear, we'll replace them free of charge.
Still Made in Vermont, USA
We don’t run our Mills in Vermont because it’s easy; we do it by choice. Every sock is made right here with yarns from America and around the world. Vermont's harsh environments help us test our socks in conditions you may face.
Uncompromised Comfort, Durability + Fit
We make one thing, and we make it better than anybody else. It all centers around Comfort, Durability, and Fit, ensuring your socks offer the highest quality for life, and every day after.
Our Founding Story (Abridged)
Our first sock was a running sock. We knew we had to get our socks on people’s feet for them to feel the Darn Tough difference. So, in 2004, we knit 3,500 pairs and handed them out for free to runners participating in the Vermont City Marathon. Legend has it that some are still wearing them. Backed by our Lifetime Guarantee, we pledged to replace our socks if they ever ripped or lost durability. And after nearly two decades, we're still doing that.
It’s Just a Sock.
Until It Isn’t.
We believe doing one thing the right way makes all the difference. They’re more than just socks. They’re a story, a community, and a way of life.
Our Values
We are direct, straightforward, and truthful.
We value honesty and a hard day’s work.
We are penny foolish and pound wise.
We are tough, independent, and respectful.
We value families.
We value differences.
We wear it on our sleeves.
We are authentic.
Responsibility of Darn Tough
Together, we all win. And together, we’re creating something that people are passionate about. The whole idea behind making one thing and one thing only, and doing it right here in Vermont, is rooted in responsibility.
For all of us at Darn Tough, it's more than just knitting socks or making a living. It's a commitment to creating a sustainable product that lasts forever. To supporting the community that made us what we are by helping those in need with a focus on family.
We're committed to making a difference, and thanks to those within our walls and people like you, we know we can.
Community Sustainability
Interacting with and giving back to our community is important. Programs like Knit to Give help us fight food insecurity in Vermont. And by donating 5% of sales when you buy from our Triple Crown series, we support our outdoor community by preserving America’s oldest hiking trails.
Environmental Sustainability
We aim to reduce our environmental impact by sourcing the most sustainable materials on the planet. It’s all part of our commitment to knit the world’s most durable socks while fighting to protect the natural world we know and love.
Inclusion
Every company should have values. Ours are straightforward – we value families, honesty, and, above all, we value differences. Differences in opinion, race, religion, education, shoe size, you name it. There’s a seat at our table for you.
2 Million Meals Donated
With your support, we’ve donated 2 million meals (and counting) to the Vermont Foodbank. Thank you for helping us take care of our local community.
2 Million Meals Donated
With your support, we’ve donated 2 million meals (and counting) to the Vermont Foodbank. Thank you for helping us take care of our local community.
One Community, United by Socks
Without people like you, they really would just be socks. Thanks for being part of what makes Darn Tough, well, Darn Tough, and helping our story grow. Want to get more involved? Keep an eye on our Career page or apply to our Ambassador Program.
