Laundry day. We’ve all been there. Everything is going great until you reach the end of the pile and see one lone sock sitting there. What to do with the lone survivor... what do you do with single socks?
I can trace my crush on the Salmon Sisters all the way back to 2018. Needless to say, I was beyond excited when I heard they reached out, and even more excited to work with them on developing a new Darn Tough sock.
We take you on a closer look into how we design socks, from the research and development to knit-downs and fit testing. No worries, we’ll walk you those terms in a moment, but first let us show you.
Huh. This is a great question. I mean, what exactly IS a lifestyle sock? I’ll be honest, I never really knew what a “Lifestyle” sock was until I started wearing them. All I knew at the time was that they were fun and felt good on my feet. But they are so much more than that!
I thought I knew what it took to make a good snowboard sock, but I had no clue. Luckily all of the designers are amazing and they really helped coach me through what it was going to take to make a great shred sock. I’d say I walked away from the experience feeling grateful that Darn Tough was on my side.