I can trace my crush on the Salmon Sisters all the way back to 2018. Needless to say, I was beyond excited when I heard they reached out, and even more excited to work with them on developing a new Darn Tough sock.
We take you on a closer look into how we design socks, from the research and development to knit-downs and fit testing. No worries, we’ll walk you those terms in a moment, but first let us show you.
Huh. This is a great question. I mean, what exactly IS a lifestyle sock? I’ll be honest, I never really knew what a “Lifestyle” sock was until I started wearing them. All I knew at the time was that they were fun and felt good on my feet. But they are so much more than that!